Penang Digital Billboard Advertising, Penang LED Screen Advertising, Penang Outdoor Advertising, Penang Out of Home Advertising MY093
Screen location : Penang Plaza, Jalan Larut, George Town, Penang (Jalan Burma toward Jalan Kelawai)
Screening Hour : 18 hours from 6.30am to 12.30am
Daily Exposures : Minimum 180
Monthly Exposures : Minimum 5,400
Content Cycle : Estimation 6 min / loop
Size : 16'(H) x 21'(W)
Pixel : 640 x 480
File Format : AVI, MP4, WMV
GPS Coordinate : 5°25'17.4"N 100°19'28.9"E
The LED screen is located near to Penang Plaza, which is one of the most famous shopping district in Malaysia. Penang Plaza is a shopping mall at 126 Burmah Road, in George Town, Penang. It is one of the earliest shopping malls to be built in Penang. Penang Plaza comprises a three-storey podium topped by another seven-storey of office block. It occupies an area of close to 60,000 sq meters along Burmah Road. The mall has a total lettable area of 91,000 square feet and 88 parking bays. It belongs on the same plot of land as the adjacent Hotel Royal. Both were acquired by the Singapore-based Hotel Royal in July 2008.
One of the oldest malls and shopping centres in Penang, the plaza is a three storey podium topped by a seven storey office block. The Penang Plaza has underwent a major revamp in 2010 which resulted in the currently modern and sophisticated finishing and interior. Located next to the Royal Hotel, it is has a central town location with a well-maintained complex with tenants like the popular Giant Supermarket, Guardian Pharmacy and jewellers, etc.
Many businesses nowadays choose LED screen advertising as their advertising strategy due to its effectiveness in conveying message to wide target audiences, as well as cost reduction. In fact, the amount of people that pass by the LED screen is massive, and the result of communicating message to the public is more effective as compared to traditional advertising such as newspaper, booklet, flyers and so on. Moreover, LED screen is highly visible under any weather, enabling more audience to view the LED screen.
Penang, with an estimated population of 1,766,800 as of 2018, has the highest population density of all Malaysian states (excluding Kuala Lumpur), at 1,684/km2 (4,360/sq mi). In addition, Penang is one of the most urbanised Malaysian states, with an urbanisation level of 90.8% as of 2015. Due to its vibrant economy, Penang is also one of the major recipients of interstate migrants within Malaysia. Between 2015 and 2016, Penang achieved the highest migration effectiveness ratio among Malaysian states; for every 100 Malaysians that migrated into and out of Penang, the state's population increased by 58 persons. The bulk of the interstate immigrants came from Perak, Selangor, Kedah, Johor and Kuala Lumpur. Penang's population is almost equally distributed between the island and the mainland.
Penang is the top destination within Malaysia for foreign investors; the state held the largest share of Malaysia's foreign direct investment (FDI) in 2017, gaining nearly 2⁄5 of the nation's overall FDI. In addition, George Town was ranked Malaysia's most attractive destination for commercial property investment by Knight Frank in 2016, surpassing even Kuala Lumpur. The bulk of Penang's FDI as of 2017 originated from Switzerland, Germany, Hong Kong, the Netherlands, Ireland and Singapore. Penang's economic growth, particularly since 2008, was described by Bloomberg as Malaysia's "biggest economic success", despite the federal government's focus on other states such as Johor and Sarawak. Penang's economic performance also allowed the Penang state government to completely eradicate the state's public debt by 2016.
Since the 1970s, manufacturing has formed the backbone of Penang's economy, contributing 44.8% of the state's GDP as of 2017 and attracting as many as 3,000 firms to set up operations within the state. Machinery and transport equipment accounted for 71% of Penang's total exports during the first nine months of 2014. The Bayan Lepas Free Industrial Zone, now regarded as the Silicon Valley of the East, is the main electronics manufacturing hub within Malaysia. Located at the southeastern corner of Penang Island, the zone is home to several high-tech multinational firms, including Dell, Intel, AMD, Motorola, Agilent, Renesas, Osram, Bosch, Sony and Seagate.
General Enquiries :
9.00 am - 6.00 pm Monday - Friday
9.00 am - 12.30 pm Saturday (Excluding Public Holiday)
No. 56, 58, Jalan Ampang, Kampung Masjid,
31900 Kampar, Negeri Perak, Malaysia.
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